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Why supply

Facilitate the future of cruise F&B

Why supply

Your goods, presented your way

Take cruise line buyers on a sensory voyage to discover the products and services that will evolve passenger drinking and dining.

A debut to rave reviews

2024 drew 500+ cruise line F&B buyers to a lively marketplace of curated vendors, branded experiences, live demos and more.

Leads to a bigger, bolder follow-up

For the second year in a row we are doubling in size to meet cruise lines' growing appetite for partners across the dining experience

Ripe for imaginative suppliers and sponsors

Choose from myriad ways to creatively engage with potential customers and make a lasting impression.

F&B growth

A cruise industry snapshot

$8.9T

Projected size of the global F&B market by 2026
$2BN+

spent annually on F&B by the top six cruise brands

The audience

Who you’ll meet

84%

of attendees have purchasing power
55%

of attendees are C-Suite executives

Vendor packages

Designed for F&B suppliers

These affordable all-in-one packages promote your brand, provide many networking opportunities and most importantly, distribute your products, your way to cruise buyers during the event.

View vendor packages

Types of attendees

Who comes to F&B@Sea?

Curated exclusively for relevant cruise professionals, expect to meet people with job titles like:

Get the sample attendee list

Global Strategic Sourcing

F&B Development

Strategic Partnerships

SVPs, Guest Operations

Senior Managers, Directors, VPs

Strategic Sourcing, Food & Beverage

F&B Operations Managers / Directors

F&B Supply Chain Management

Chief Procurement Officers

SVPs, Global Sourcing

VPs, Supply Chain

Fleet Food & Beverage Managers

Who supplies

Food: Plant-based, meat, seafood, other proteins like eggs, nuts, tofu, produce, baked goods, dessert, milk/dairy, snacks, ingredients/sauces/grain/spices and more

Beverages: Spirits, wine, beer, non-alcoholic, functional and more

Products/Services: Tech, design, equipment, apparel, hotel supplies, cookware, manufacturers, distributors, entertainment and more

2024 Cruise lines

Who attended

500+ cruise executives registered for F&B@Sea 2024, including:

Free 101 guide

New to cruise? Not a problem

With cruise lines investing $2bn in F&B annually, they’re hungry for new suppliers! Set up your brand for success with these 7 easy tips to become a cruise line F&B supplier, brought to you by founding partner, MarkeTeam.

Download the 101 guide

“It’s such a unique opportunity to connect with decision-makers. It opens doors to partnerships with cruise lines we hadn’t thought of until we came to the show.”

Pernod Ricard

2024 Beverage Supplier

All eyes on your brand

Suppliers

Participating brands at the 2024 show included:

Explore suppliers

Get down to business

F&B@Sea community

Moments from 2024

Person pouring drink into a martini glass

Be part of the future of cruise

Enquire now

F&B@Sea

09–10 April 2025 Mana Wynwood Convention Center. Miami. FL. USA

Opening times

Onsite

09 April 2025 11:00 AM – 5:30 PM

10 April 2025 11:00 AM – 5:30 PM

Get in touch

Sponsorship

Press

About us

Brought to you by Seatrade Cruise Global, F&B@Sea is the only event of its kind connecting suppliers and the cruise community in South Florida. We are proud to have the full support of CLIA, FCCA, MarkeTeam, the Holland America Line Culinary Council and RMW Global Consulting!

About us

Facilitate the future of cruise F&B

Miami

Start date

End date

Location

Who supplies

Onsite